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Coca Cola / Ambient

 

Coca-Cola Slurp

 

If you make noise during the film in a cinema, you become part of the film. This insight lent itself extremely well to an ambient stunt to kick off a campaign. It got a lot of attention around the world. The most satisfying one though was, our local client was called by the Global Marketing Director for Coca Cola who said, if she wanted a job anywhere in the world, all she had to do was give him a call.